No, don’t worry… you don’t need glasses or anything like that. For marketers trying to navigate digital marketing in a
Continue readingTag: video
Millennials Will Crush Our Economy?
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingWhere Consumers Spend Their Time Is Where Advertisers Should Spend Their Money
This was the argument that was debated over twenty years ago. Why do we have to keep having the same
Continue readingThe Importance Of Viral Videos… Or Not
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingCounting Screens. Counting Dollars. Connecting Consumers.
Are consumers watching more video content online or on the TV? On April 16th, eMarketer published a news item titled, US
Continue readingAmp Up Your Online Video Knowledge With Mark Cuban
Marketers don’t know that much about online video. We think that we do. We don’t. That statement is not meant
Continue readingEverything Is Mobile, And The World According To Vice
**Houston, We Have A Problem.** I’ve known [Shane Smith](http://www.vice.com/author/shane-smith “Shane Smith”) for over twenty years. Most people know Shane as
Continue readingHow To Make Your Content Move. Think Like Jerry Seinfeld.
After you watch the video at the end of the post, you will think differently about your content. Promise. Have
Continue readingWhen TV Becomes An Accessory To YouTube
Everyone is talking about video. Have you noticed how on Facebook, some videos in your newsfeed start on their own
Continue readingBreaking Through To The YouTube Culture
Brands are struggling to understand YouTube. It’s a mystery to most brands why some videos work and other don’t. There
Continue readingOnline Video Is Just As Expensive As TV Advertising
You have to wonder just how powerful online video advertising really is. Targeting is – more often than not –
Continue readingShort(er) Form Video
It’s happening. Years ago, Loic Le Meur had a startup called Seesmic that looks very different from the Seesmic that
Continue readingThe World Of Change(d)
The world is changing. The world has changed. Trolling through the news on Business Insider, I stumbled upon their chart
Continue readingGoogle Glass And Thinking Differently About Technology
Google’s Project Glass is a very interesting product. At this week’s TED 2013 conference in Long Beach, I had the
Continue readingThe Tune-Up Of TV
How do you define TV? Before a recent flight, I downloaded the BBC television series, Sherlock, from the UK. I
Continue readingLegacy Thinking
It’s easy to post to Twitter or update your Facebook status. Not much to think about, right? Just because something
Continue readingSix Links Worthy Of Your Attention #17
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingThe Future Of Online Video
Video is what video is. You can shoot it cheaply or you can produce cinematic quality. Is it ever going
Continue readingThe Purpose Of Podcasting
Podcasting is not going replace radio, but that doesn’t make it any less interesting, powerful or compelling. Besides, radio is
Continue readingMarch Break
Even the most ultimate road warrior and digital nomad needs a break every now and then. Sure, the latest tech
Continue readingRemoving The Noise
Too many people are looking for too many ways to follow too many people and places. Your best bet is
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