It’s probably the most frequently asked question that people looking for work ask. The ultimate truth to winning a job
Continue readingTag: personal brand
Liar's Remorse
What you do online is easy to see in the offline world and vice-versa. It seems obvious enough, doesn’t it?
Continue readingThe Twitter Test
I’ve been thinking a lot about Twitter lately. It’s success and how much attention it receives in the public domain.
Continue readingThe Confident Marketer
Want to know a secret about me: I’m an introvert and I’m shy. OK, that was two secrets (but don’t
Continue readingBrands Cannot Be Human
Can brands be human? Can brands be more human? People tend to shrug their shoulders, roll their eyes or simply
Continue readingIs Twitter Killing You?
Sometimes the worst thing that can happen to you is becoming wildly successful… Many people fail to realize the time,
Continue readingViral Videos, Internet Memes And The Value Of Online Anonymity
How do ideas spread? Why do people come together online to make things go viral? The answer might surprise you.
Continue readingThe 10 Core Values Of A Winning Personal Brand
What attributes do you need to have a winning personal brand? It’s very flattering when people tell me that they
Continue reading4 Ways To Not Reek Of Desperation
When you’re desperate it’s hard to win business, get that job, market a product or do anything (like find a
Continue readingThe Truth And Lies Of Networking
Networking is critical for success. Yes, online social networking has changed this, but meeting in our "protein forms" still can’t
Continue readingYour Blog Is Your Business
Your Blog is your business, unless it’s not your business. If you Blog as a hobbyist, that’s fine, but if
Continue readingA Marketing Conference Not To Be Missed (Actually Two!)
There are two amazing Marketing events happening in the next short while: CMA National Convention. The Canadian Marketing Association is
Continue readingThe White Canvas
We all have the same opportunities. We all have the same channels. We all have access to the same people.
Continue readingMedia Hacks #26 Audio Podcast Is Now Live
Episode #193 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSPOS #193 – Media Hacks #26
Welcome to episode #193 of Six Pixels Of Separation – The Twist Image Podcast. This is also episode #26 of
Continue readingPersonal Branding R.I.P.
The concept of Personal Branding has lost it’s way. It’s becoming less and less personal. Personal Branding seemed to be
Continue readingThe Value Of Good Exposure
People do a lot of things just for the "exposure." It could well be that the concept of exposure is
Continue readingThere Is Nothing Wrong With Making Money
For some reason, no one in Social Media is really allowed to make any money. It’s verboten. It’s against the
Continue readingDealing With People Who Are Dealing In Social Media
If you could tell the Human Resources department your Top 10 dos and don’ts of Social Media for current and
Continue readingSocial Media Snake Oil And The Elusive ROI
Most companies and brands won’t have any level of satisfaction from Social Media Marketing unless we – as the collective
Continue readingDigital Marketing And Personal Branding Freebies
If you have not already picked up a copy of my first book, Six Pixels of Separation, this might be
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