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Six Pixels of Separation

Six Pixels of Separation

Mitch Joel brings you insights and provocations on brands, consumers, technology, business and how connected we've all become.

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Tag: brand

July 30, 2011 Articles

The Haters

The Haters will tell you… Blogging doesn’t have a ROI. A tweet is worthless. Getting someone to "like" your Facebook

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July 28, 2011 Articles

Not Buying What You're Shilling

Transparency and full disclosure don’t mean much in the world of Social Media anymore. Do you remember when the FTC

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July 26, 2011 Articles

The Me Media

What makes the New Media interesting? For some, it’s the many new voices who can now find an audience. Whether

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July 18, 2011 Articles

The 6 Types Of Twitter Trolls

As great as Twitter is, there are many people who use and abuse it to the point of absurdity. Wikipedia

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July 11, 2011 Articles

Twitter Is Random

I’m not very good at Twitter. I understand it. I use it. But, I just can’t make it bend to

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June 16, 2011 Articles

A Philosophy Of Tenacity

Success in Marketing doesn’t happen by doing something halfway. You have to be dedicated to the cause. Today, I took

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June 6, 2011 Articles

The Ever-Evolving Consumer Evolves (Again)

Does Marketing and Communications change fast enough to keep pace with consumers? It’s becoming more difficult and brands are falling

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June 4, 2011 Articles

Death Of The Teaser Campaign

Most brands want to slowly build up a semblance of buzz prior to a big product launch, but that could

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June 2, 2011 Articles

Uncoupling Everything

Do the great brands drive you to them or do the great brands put themselves everywhere? The Web used to

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May 20, 2011 Articles

The Truth Behind A Massive Audience

The numbers are important. This may come as a shock to many people who have been playing along at home

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May 14, 2011 Articles

Will A Brands Next Big Move Be A Journalism Department?

Who should own Social Media in the organization? The challenge in answering that question comes from a lack of clear

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May 13, 2011 Articles

The Gentle Art Of Service

True story about service: When I’m on the road and presenting at events, I often dine alone – grabbing a

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May 12, 2011 Articles

Moving People Creates Movements

What is art? It’s a question that has been asked for as long as humans have done acts of creativity

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May 5, 2011 Articles

Wanting Something

How badly do you want something? It’s very interesting to think about the things we want and lay them against

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May 3, 2011 Articles

The Mutterings Of Twitter

Brands that are leveraging Twitter to connect with their consumers may be in for a surprise. That feeling of frustration

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April 29, 2011 Articles

What The Next Five Years Will Be About

The next five years will be about direct relationships. Several years ago a leading brand contacted us (Twist Image) about

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April 28, 2011 Articles

The Value Of Utilitarianism Marketing

It’s a cluttered world. It’s an even more cluttered Marketing world. Brands still think it’s all about the pomp and

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April 26, 2011 Articles

How To Hire A Marketing Agency

The process of hiring  a Marketing agency feels old… and somewhat broken. What used to be an experience about finding

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April 21, 2011 Articles

What Do You Call This Thing?

I’m at a loss for words. Years ago, my business partners and I at Twist Image decided to define the

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April 19, 2011 Articles

The Drug Of "Next"

The ability to focus is an ability laden with complexity. I’m staring at my iPhone 3GS and wondering why I

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April 16, 2011 Articles

Why I Don't Like You

Here’s a true story about Facebook and the "like" button… I was recently having dinner with a very senior marketing

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Recent Articles

  • Seth Stephens-Davidowitz On Trusting Data (And Not Your Gut) – This Week’s Six Pixels of Separation Podcast
  • Six Links Worthy of Your Attention #632
  • Miles Mosley On This Month’s Groove – The No Treble Podcast
  • Ashley Rose Mehlenbacher On Expertise (And Who Is Truly An Expert) – This Week’s Six Pixels of Separation Podcast
  • Six Links Worthy of Your Attention #631

Recent Podcasts

  • SPOS #839 – Seth Stephens-Davidowitz On Trusting Data (And Not Your Gut)
    August 7, 2022
  • SPOS #838 – Ashley Rose Mehlenbacher On Expertise (And Who Is Truly An Expert)
    July 31, 2022
  • SPOS #837 – Catherine Price On Why Fun Is Better Than Tech
    July 24, 2022
  • SPOS #836 – Ashish Goel On Overcoming The Challenges Of Creative Work
    July 17, 2022

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