How important is content marketing to the future success of a business? It turns out that one fifth of respondents
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How important is content marketing to the future success of a business? It turns out that one fifth of respondents
Continue readingI think that Sir Martin Sorrell is very smart when it comes to media. Those in the advertising business know
Continue readingThe struggle is real. Brands simply no longer know where to put their money. It’s easy to build a dystopian
Continue readingEpisode #598 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingWelcome to episode #598 of Six Pixels Of Separation – The Mirum Podcast. Here it is: Six Pixels Of Separation
Continue readingEpisode #591 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingWelcome to episode #591 of Six Pixels Of Separation – The Mirum Podcast. Here it is: Six Pixels Of Separation
Continue readingWhen done well, your work becomes art. That’s probably the only sign of success that personally excites me. Fame? Money?
Continue readingLet’s face it, the role of the Chief Marketing Officer is tougher than many suspected. Have you looked at any
Continue readingWhat you see on Facebook: 9:45 – Arrival at Montreal airport. Prime parking spot right in front. Clutch! Post that
Continue readingIf you’re looking for growth in the marketing industry, look no further than influencer marketing. The global advertising business will
Continue readingWho is your audience? On my early morning drive to the airport, I caught the tail-end of Howard Stern interviewing
Continue readingWhat won’t an advertiser do to get in front of your face? How does the title of this The New
Continue readingThis week marks the annual pilgrimage to Social Media Marketing World in San Diego. Personally, I have been attending this
Continue readingContent marketing… be careful what you wish for. The water is getting very murky out in the marketing world, these
Continue readingNearly twenty years ago, the agency of the future seemed very obvious. We launched our digital marketing agency (then it
Continue readingJust what, exactly, is going on in the marketing industry? Almost three years ago, our digital marketing agency, Twist Image,
Continue readingFor marketing agencies to survive, they must start looking more like the consultants. This is one of the bigger themes
Continue readingToday, one of my favorite online publications, Digiday, published the article, Does advertising even work any more? Read the article.
Continue readingThis is a big week in the marketing world. In case you have been living under rock, this is the
Continue readingWhat is the role of advertising? A paid form of information delivery? An act to persuade someone? A form of
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