Summer Job Instagramming And More On CHOM FM

Mitch JoelPosted by

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It’s not a long segment – about 10 minutes every week – about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on i Heart Radio, if you’re interested in hearing more of me blathering away about what’s going on in the digital world. I’m really excited about this opportunity, because this is the radio station that I grew up listening to, and it really is a fun treat to be invited to the Mornings Rock with Terry DiMonte morning show. The segment is called, CTRL ALT Delete with Mitch Joel.

This week we discussed: 

  • This is a trend that I have been writing and speaking about for over a decade. Now, it’s becoming real. Retailers (and other physical brands) are getting into the virtual goods business. Walmart is starting its own ebook and audiobook service. This is another direct front to the Amazon empire. It makes a lot of sense. 
  • What did you do for work when you were in your teens? I was a day camp counsellor, I slung frozen yogurt and I delivered newspapers. Oh, to be young in 2018! How about being paid to create and post sponsored content on Instagram? Here’s the article from The Atlantic: Posting Instagram Sponsored Content Is the New Summer Job
  • Instagrammable moments are the new “Kodak moments,” right? We also know how “fabricated” a lot of these “candid moments” are. A company called, The Color Factory, is taking this to a whole other level. They have created a 20,000 square foot installation of space (first in San Franciso… and now in Soho) for people to come in and take more beautiful social media pictures in interesting setting (I did find irony in the blue ball pit, but that’s another story). Now, you can go through one big building of different settings, and come out with months worth of visually appealing pictures to post on your social feeds. 
  • App of the Week: InShot.