Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

My friends: Alistair Croll (Just Evil Enough, Solve for Interesting, Tilt the Windmill, Interesting Bits, HBS, chair of Strata, Startupfest, FWD50, and Scaletechconf; author of Lean Analytics and some other books), Hugh McGuire (Rebus Foundation, PressBooks, LibriVox) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person “must see.”

Check out these six links that we’re recommending to one another:

• The Rise And Fall Of ‘The Resistance’ – Taylor Lorenz – YouTube. “Taylor Lorenz unpacks eight years of ‘resistance’ influencers. The revolution will not be tweeted, and neither will its opposition, apparently.” (Alistair for Hugh).
• Optical Toys. “Okay, that was heavy. Gonna try to lighten things up a bit. Here’s something to remind us all that perception is unreliable, but shapes our reality – a gallery of optical illusions. With explanations. Ow, my brain.” (Alistair for Mitch).
• Musician Who Died In 2021 Resurrected As Clump Of Brain Matter, Now Composing New Music – Frank Landymore – Futurism. “Someone needs to make a neo-noir movie or novel about this.” (Hugh for Alistair).
• Young Americans’ Favorite Podcasts Reveal A Stark Partisan Split – Erica Pandey – Axios. “Interesting data on podcast listening habits of Gen Z-ers, referenced against their political leaning. Not surprising, but we are living in the podcast age now.” (Hugh for Mitch).
• Can A.I. Writing Be More Than a Gimmick? – Anna Wiener – The New Yorker. “Here’s the real headline: Searches isn’t another ‘AI‑will‑steal‑our‑jobs’ yarn – it’s a master class in how sharp humans bend silicon to their will. Vauhini Vara lets GPT‑3 riff, and the bot coughs up decent, derivative prose… but that friction – those almost‑right sentences – cracks her story wide open. That’s the gig. I don’t fire up ChatGPT for a tidy first draft. I launch it like a grenade into my complacency. It tosses back lazy tropes, unexpected pivots, even beautiful nonsense, and I mine the rubble for gems I didn’t know were hiding. AI supplies velocity… I supply direction. Together we build a second brain that argues with me, asks the awkward question, forces me to slash the fluff and dig in on the unmet insight. Vara ends up reclaiming her own voice – stripped of cliché, humming with lived truth – precisely because the machine kept trying to fake it. That’s the lesson for every leader, creator, or brand: AI is not the writer. It’s the sparring partner. Without a human in the ring, the fight is boring. With AI, the punches land harder and the story hits the reader right in the gut… now I’ll leave it to you to guess if AI wrote this for me… if it inspired me… or if I did this all on my own, without AI’s help…” (Mitch for Alistair).
• How A Michigan Town United To Move 10,000 Books One By One For Local Store – Dayton Daily News. “Don’t let the daily news chaos fool you. Good people… neighbors… community… still thrive. Just give them a reason to do good… and they will… in droves. Now, add in a local bookstore… or our love for books and just watch us grow, connect and spread love…” (Mitch for Hugh).

Feel free to share these links and add your picks on X, Facebook, in the comments below or wherever you play.

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