Typing will soon be a thing of the past. Voice is the new killer app. Not all typing (of course).
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Tag: user experience
There’s Not Enough “Smart” In Smart Speakers
If you still don’t believe that smart speakers are going to change everything from how we use technology to how
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Six Links Worthy of Your Attention #449
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
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Why Smart Audio Is Important For Brands Right Now
Smart audio is not something to focus on just because it was the big deal at CES this past year.
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The Obvious Prediction For CES This Year = Smart Audio
I’ve never been to CES. I’ve never been to SXSW. I follow what’s happening at both of these major events,
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My 3 Words For 2019
Happy New Year! Welcome to 2019. What’s your plan? It’s day one of the new year. Are you already stressing
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Smart Audio’s Biggest Hurdle
There’s an explosion of people who have Smart Speakers. Those that don’t have smart speakers, are still using smart audio
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Smart Audio Is Data Rich
This is going to be a double-edged sword. There is no doubt that Smart Audio is going to change how
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Hello, Voice – Smart Audio Is The Now/Next Frontier
This I know: Smart Audio is the now… and the next of where things are going. From a purely data-driven
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They’re Ruining Amazon… Please Don’t Let Them!
The Internet is the Wild West. This was the narrative for many years. Going back close to twenty years, settlers
Continue readingMr. Zuckerberg… Tear Down That Algorithm
Every time that Facebook changes their news feed (and the algorithm that feeds it), Facebook changes. Some of those changes
Continue readingNew Platforms + Meager Results = Same Old Song And Dance
Explosive growth on a platform does not (often) come with great marketing results for brands. If brands love one thing,
Continue readingI Got You vs. I Keep You – The Mobile Brand Crisis
Brands are going to confront a huge challenge as their consumers become more and more mobile. In the past, I
Continue readingWhat The Brand Is… And What It Has Become
The inventor hardly knows what the invention will really be used for. It’s a known turn of phrase, but when
Continue readingA More Elegant Question About Publishing And Money
How are publishers going to make money? That is the question that everyone in the media wants an answer to.
Continue readingMobile Breaks Search… And Your Brand
Mobile could well be the last true computing platform. Not smartphones, but mobile. The ability to be connected (with high
Continue readingThe State Of Marketing And The Missed Opportunities
How many brands are really marketing themselves properly these days? If there is one gripe about the current state of
Continue readingVirtually There With Virtual Reality For Brands
Virtual reality and augmented reality will be the next digital platform. It’s kind of a buzzwordy thing to say, but
Continue readingThe Mobile Gap
At what point, do we surrender to reality? In the past few months, way too many brands have been speaking
Continue readingWhat Powerful Video Content Can Be
Can we admit it: video can unleash powerful brand stories, still a lot of the content we’re all being exposed
Continue readingConsumers Want Personalization And Privacy
Have you ever shopped on Amazon? Probably one of the stupidest questions ever asked in 2015. Especially, when it’s being
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