Everything is digital. Fine. Everyone is online. Fine. These are just platitudes. There are many industries and businesses that are
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Instagram Wants To Eat Snapchat, BlackBerry Has Zero Percent Of The Mobile Market And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingAn Open Letter To Brands: Be Mobile-First. Now.
Dear Brand Leaders, The time has come. I’ve been patient. Your consumers have been patient. Enough is enough. The discrepancy
Continue readingPump And Dump Does Not Generate Great Content
“Let’s share everything. There’s lots of good stuff here. Did you catch that?” Put aside the issue of narcissism (and,
Continue readingA Lesson From Facebook That Every Brand Should Learn
How hard is it, really, for your brand to change and adjust to new times? The public answer is, usually:
Continue readingFacebook Is Not A Media Company (Today). Facebook Is The Mass Media (Tomorrow).
What makes a piece of content a television show, a movie, a YouTube clip? It’s not a new discourse. It’s
Continue readingWhere Is Content Marketing Headed In 2017?
Here’s my prediction for content marketing in 2017… The “owned” versus “rented” platform discussion is naturally going to shift to
Continue readingThe Mobile Commerce Chicken And Egg Conundrum
This was a big week for shopping. Unless you have been living under a rock in North America, we had
Continue readingWe Are Not (That) Social Media
Social media was not supposed to act like traditional media. In fact, one could argue that everything we thought was
Continue readingThe Void That Twitter Could Leave
Dear Twitter, please don’t go. These are dangerous times for Twitter. The public markets are no longer in love (their
Continue readingSamsung Brand Challenges, Instagram Goes After Amazon and Apple Is A Dongle Company – The Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingYour Face Has Been Hacked (Sorry) And Other Stories From The Digital Edge on CHOM FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingWhat The Brand Is… And What It Has Become
The inventor hardly knows what the invention will really be used for. It’s a known turn of phrase, but when
Continue readingAre The Olympics Cuttings Edge For Marketing Or Cutting Marketers Out?
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingSix Links Worthy Of Your Attention #319
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingStarbucks Proves That Mobile Apps Work… To The Tune Of $1.2 Billion
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingThe Art Of Marketing
What an amazing day we had at The Art of Marketing in Toronto today. Well over three years ago, I
Continue readingFacebook Made The Right Move. Regardless Of What Marketers Think.
Brands will have to leave Facebook. This was the general sentiment not all that long ago. For the longest time,
Continue readingWe're Watching Too Much Netflix, People!
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingA More Elegant Question About Facebook
Facebook wants to connect everybody. That was the plan when Mark Zuckerberg moved the online social network out of his
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