Has the Internet turned into a wasteland of hollow ideas and groupthink? Is it possible that in a day and
Continue readingTag: business book
Building Loyalty Beyond Reason
It seemed like everything changed in business overnight. At one, unique moment in time, we shifted from a world where
Continue readingThe Lying Game
Distrust in a world of trust agents is problematic. On May 18th, The New York Times ran a fascinating news
Continue readingListen. Engage. Connect.
One of the largest gatherings of professional marketers is about to take place. The Canadian Marketing Association‘s 2012 CMA Summit
Continue readingWelcome To "Less Is More" Marketing
Maybe you should not be thinking of ways to create and publish more content. What do you really think consumers
Continue readingDear Tom Peters
Dear Tom, It has been a while since we last did an event together, but I was just thinking of
Continue readingThe Sound And The Hurry Of Podcasting
It’s funny how things fall together. I found out that Julie Burstein, the author of Spark – How Creativity Works
Continue readingDear Seth Godin
Dear Seth, It was great to see you this week at The Art of Marketing event in Chicago. You’re not
Continue readingIntent Is Everything
What are you trying to accomplish? There is a story told in the amazing business book, Freakonomics, about a study
Continue readingLearning About Creativity
There must be something in the air. While I am no Julien Smith when it comes to reading books, I
Continue readingIs Nike A Technology Company?
Episode #300 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSPOS #300 – Jaffe And Joel #21 (Across The Sound 21.20)
Welcome to episode #300 of Six Pixels Of Separation – The Twist Image Podcast. This is also episode #21.20 of
Continue readingThe Other Side Of Our Digital Selves
You need to wrestle (deeply) with what you are about to see. Since I attended this past year’s TED conference,
Continue readingWatching Me Blog
Blogs are one of the most valuable marketing tools ever created. I believe that. I don’t just say it. I
Continue readingThe Art Of Marketing Is Coming To Chicago
The Art of Marketing is coming to Chicago on April 24th, 2012. I’m very excited to announce that The Art
Continue readingHow To Get What You Want
Negotiations are the toughest part of the marketing business. Whether you’re negotiating a new contract, your salary or even a
Continue readingThe Start-Up Of You
Welcome to Generation Flux. The January 2012 cover story of Fast Company magazine was all about Generation Flux. You’ve head
Continue readingMarketing Philosophy (It's Squiggly Too)
This is how I think… or, rather, how I’m thinking about things today. I’m a big fan Chris Taylor over
Continue readingHow To Start A Blog In 2012
Starting a Blog is easy. Starting a Blog in 2012 is a little bit more complex. There’s a Blog about
Continue reading10 New Books Worth Checking Out
There is a ton of great stuff that you should be reading. The first quarter of this year is coming
Continue readingRise Of The Indie Brand
The art of marketing is a fascinating beast. Last week, I had the pleasure of delivering the opening keynote address
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