Who benefits from a world where advertising is getting less money and there is less traffic for the content? This
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The Future Happens Very Slowly Then All At Once And Other Stories From The Digital Edge on CHOM FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingAdvertising. Full Steam Ahead.
“Advertising is dying. Advertising is dead. Advertising doesn’t work.” A common theme. A common rant. It’s fine to think that
Continue readingAll Ads Are Not Created Equal
It’s not really about whether or not advertising is inherently good or bad. Advertising is a paid channel to distribute
Continue readingWhat The Brand Is… And What It Has Become
The inventor hardly knows what the invention will really be used for. It’s a known turn of phrase, but when
Continue readingJournalism Is Not Content Marketing
I’m a rare breed. I started off my professional career as a journalist. The truth is, that I still don’t
Continue readingAre The Olympics Cuttings Edge For Marketing Or Cutting Marketers Out?
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingSophisticated Marketer's Podcast – Pokemon Go, Personal Branding And The Power Of Great Writing In A Video-Rich World
Jason Miller is a rocking tour du force of business, marketing and conversation. Jason is a rock photographer and loves
Continue readingThe Current State Of Advertising's Business
Where is the world of advertising at today? It’s easy to say that advertising is dead (it’s not). Here is
Continue readingDoes Advertising Even Work Any More? Of Course It Does!
Today, one of my favorite online publications, Digiday, published the article, Does advertising even work any more? Read the article.
Continue readingThe Future Of Advertising Is… Magic?
This is a big week in the marketing world. In case you have been living under rock, this is the
Continue readingInvisible Influence With Jonah Berger – This Week's Six Pixels Podcast
Episode #519 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingSPOS #519 – Invisible Influence With Jonah Berger
Welcome to episode #519 of Six Pixels Of Separation – The Mirum Podcast. Nothing makes me happier than when people
Continue readingDon't Confuse An Influencer With Influencer Marketing
Influencer marketing is all the rage right now. Multi-million dollar businesses are being built around how to connect brands with
Continue readingInternet Trends 2016
Stop everything. Mary Meeker is back with her Internet Trends for this 2016. Without a doubt, Mary Meeker (a partner
Continue readingSix Links Worthy Of Your Attention #309
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingA More Elegant Question About Publishing And Money
How are publishers going to make money? That is the question that everyone in the media wants an answer to.
Continue readingThe Truth In Digital Advertising
Don’t believe every headline that you read. There has been a long-standing statement that, “people hate advertising.” For years, I (and many
Continue readingPoets And Plumbers And The Future Of Advertising
It seems like advertising is facing its Judgement Day. Advertising is not going anywhere, but like every industry, disruption comes…
Continue readingThe New(ish) Trend Of Publishing Within Publishing
Build your own or leverage someone else’s audience? Let’s not diminish the power of blogging. Still, something bigger is brewing. About
Continue readingMobile Breaks Search… And Your Brand
Mobile could well be the last true computing platform. Not smartphones, but mobile. The ability to be connected (with high
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