The Power (And Silliness) Of Influencers

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Your digital media catch-up is right here.

Every Tuesday – for just a few minutes – I join Heather Backman (my old buddy from her days on CHOM FM) on the air at Jack 103 (Rogers Sports & Media) to give a quick blast about the current state of technology, media and Internet culture. We’re calling the segment Tech Tuesday (and we do it in just a few minutes).

What is Tech Tuesday?

If you ever find yourself wondering… What, exactly, is the point of TikTok? How can I make myself look better on a Zoom? Reddit? What’s that about? How do I help my kids be safer online? Who’s the latest creator and streamer that I should be checking out?

You are not alone.

This is what Heather Backman and I discussed this morning over on Jack 103 FM for a couple of minutes:

Airlines Strand Passengers Who Partied on Flight Without MasksThe New York Times.

The news about the Quebec influencers who got caught partying on a plane to a sun destination has gone global (and viral). No masks, open bottles, vaping, and more. Everyone from Canada’s Prime Minister down to people like you and me have been shaking their fists and upset at this scene. Even the airlines, have been resistant to fly these influencers back. Another mess in messy times. Let’s discuss influencers. Are these people influencers? If they were influencers, how come we don’t know who any of these people are? I know the answer might be, because they are from Quebec (and mostly known in French Canada), but that doesn’t seem to be the case here (or is it)? So, do influencers matter? Do they have power? Should they be given special rights, like celebrities seem to have?

Are influencers celebrities… or people we should really care about?

App of the Week: Wordle – A daily word game that is taking the world by storm.

Once the segment goes live on Jack 103, I will post it here for you to listen in, learn, share and engage….

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