Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, Interesting Bits, HBS, chair of Strata, Startupfest, FWD50, and Scaletechconf; author of Lean Analytics and some other books), Hugh McGuire (Rebus Foundation, PressBooks, LibriVox) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person “must see.”

Check out these six links that we’re recommending to one another: 

• An Eater Critic’s Night Out With a TikTok Food Influencer – Eater. “Five minutes shooting slow-motion video of poured cheese is the new appetizer course, apparently. A couple of years ago I spoke with some restaurateurs about how social media—and all of us being content producers—has fundamentally changed dining. ‘Once, people came in and ate,’ one told me. ‘Now they set up their own lights, and spend twenty minutes editing a TikTok video before they order.’ Here’s what that looks like to a food critic.” (Alistair for Hugh).
• Dave Smith, founder of Sequential and ‘father’ of MIDI, has died at 72 – MusicTech. “I only knew of Dave Smith‘s work tangentially, and didn’t realize that in addition to MIDI, Dave was behind the Prophet synth. Last weekend, I met someone who plays the AKAI EWI (Electronic Wind Instrument)—which looks like a vacuum cleaner with buttons, but uses breath for note velocity, and can perform everything from fusion jazz to some pretty hard dubstep. Much of the resurgence in home performance, and most live electronica, owes its past to MIDI, and the work Dave pioneered. His contributions to music are incredible.” (Alistair for Mitch).
• Origins Podcast with Michael Shellenberger – From Apocalypse Never to Running for Governor – Lawrence Krauss. “I think that climate is probably our biggest existential challenge, and I’m not alone. I’ve read the skeptics, including Bjorn Lomborg, but they always failed to convince. Here, however, environmental activist and climate moderate Michael Shellenberger talks with physicist Lawrence Krauss, author of The Physics of Climate Change (highly recommended), and makes a very compelling case that many of our climate, and environmental, policies are likely to cause more damage than good. I can’t say I was completely won over, but I’ll certainly be thinking about this convo for a long time, and it has shifted my perspective.” (Hugh for Alistair).
• More People Are Moving to Manhattan Than Before the Pandemic – Bloomberg. “I was recently in NYC for the first time since before the pandemic. And, despite the work from home revolution – that maybe might kill cities? – I have to say the electricity of a vibrant city like NYC is still there. So, I’m surprised and not surprised that more people are moving to Manhattan than ever before.” (Hugh for Mitch).
• How ‘Trustless’ Is Bitcoin, Really? – The New York Times. “Economics, currency, digital transformation, and where is this all going? I’ve spent countless hours studying, tinkering and meandering around the Web3 world. Sure, it’s my job, but it’s also a personal passion project. I enjoy being able to poke around new technology, which usually comes along with a new way of looking at our commonly held beliefs. The economic and currency component is the most challenging and complex area to understand. Most will just skim the headlines, so everything they ’think’ that they know about Bitcoin and cryptocurrency is tainted. At its source, Bitcoin is a very durable currency (maybe the most durable after gold?). Still, it’s being lumped in with every other crypto and the rollercoaster nightmare that is their value on the market today. With that, we keep hearing that the true power of Bitcoin comes from how decentralized, egalitarian and anonymous it is. Some scientists are now arguing that this may not be as real as everyone thinks…” (Mitch for Alistair).
• Book shopping at the worlds largest bookstore + book haul – Darling Desi – YouTube. “I have never been to Powell’s City of Books in Portland, Oregon. It is the world’s largest independent bookstore. And, when they say ‘largest’ this is much, much more than you will anticipate. This is a charming video that is really just a shopping haul video, but it’s not. Watch how this is filmed, edited, mixed, and more. I don’t think Powell’s City of Books could have created something this compelling even with the help of a great advertising agency and a massive budget. It’s not only fun to explore the store with Desiree, but this is just a big ‘wow’ if you create content, because the quality of this video (and her others) are next level. So… it’s a blast to go on this book shopping adventure with her almost as much as it is to analyze it for the amazing piece of content that it is. I’m left wondering how the marketing and communications department of the store must be thanking their lucky starts that this is out there in the world. I’m sure people like Ann Handley and Jay Baer will also just love this.” (Mitch for Hugh).

Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play.

Are you interested in what’s next? How to decode the future? I publish between 2-3 times per week and then the Six Pixels of Separation Podcast comes out every Sunday. Feel free to subscribe (and tell your friends)