Are you at a loss for how to create content? Has your Blog not been updated in a while? Do you sit and stare at Twitter and wonder silently, "what am I really doing?"
If you’re looking for one thing or one "trick" to figure out how to beat your digital version of "writer’s block", have you tried to publish your own take on something? It’s pretty simple. Over the course of the day, look at the information you are saving and/or sharing. If you’re using some of the same tools that I am (Google Reader, Delicious, Google Bookmarks, Twitter, etc…) , there has to be a small handful of pieces of content that have piqued your interest in the past little while.
As an example, here are a few of mine from the past day (or so):
- Research Brief – Newspapers Still Send Consumers To The Store.
- iMedia Connection – 4 reasons websites are becoming irrelevant.
- The New York Times – Breakfast Can Wait. The Day’s First Stop Is Online.
- Malcolm Gladwell (The New Yorker) – How David Beats Goliath.
Without even reading any of these articles (yet), here are some questions you can ask yourself and then you can answer these questions in your own publishing platform of choice (Blog, Facebook, Twitter, FriendFeed… your call):
- Is newspaper advertising still relevant?
- Do newspaper ads send people to stores? What would change that habit?
- Did we misread the whole, "newspapers are dying" chants from the new media people?
- Are websites irrelevant?
- In a world of Facebook, Twitter and YouTube, aren’t websites more important than ever?
- What will it take to make corporate websites more relevant going forward?
- Why are people going online before grabbing breakfast?
- Has society changed forever because of the Internet?
- Are online newspapers going to kill the traditional print version at the morning table?
- What are the five best ways for David to beat Goliath in terms of business (or marketing)?
- What is it about Malcolm Gladwell’s writing that makes him so compelling?
Without blinking (or even reading those articles), there are eleven potential Blog posts or conversation starters for online social networks. It’s not hard and anybody (including you) can do this. If you’re stumped, but if you want to engage, simply look at some other pieces of content and create your own perspective.
What’s your one best tip to inspire content creation?