Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
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Tag: virtual world
Automated Creativity Is Inevitable (And A Good Idea) – Strategy Magazine Column
You can’t throw a marketing professional down a flight of stairs these days without the words “artificial intelligence” tumbling out
Continue readingThe Real World
If there’s one acronym I hate, it’s this one: IRL. IRL stands for: In Real Life. People talk a ton
Continue readingThe Next Big Thing Online Could Well Be Anonymity
With more and more people adding more and more personal stuff about themselves online, it’s fascinating to think that the
Continue readingThe Real Business Of Virtual Goods
Would you let your child buy a virtual sofa for their room in Habbo Hotel? Let’s forget about the fact
Continue readingMoving Marketing From Your Eyes To Your Hands
I have a personal gripe with anyone who questions what Social Media can do for their business. We toss around
Continue readingThe Truth About Online Reputation Management
Here’s another dirty little secret about your brand and how you manage your online reputation… There’s no difference between what’s
Continue readingAugmented Reality – A Marketer's Primer
If you’re looking to stay slightly ahead of the Digital Marketing curve and wondering if virtual worlds like Second Life
Continue readingPublisher's Weekly Offers Up The First Review Of Six Pixels Of Separation Book
Following is the first print review of my forthcoming book, Six Pixels of Separation, courtesy of Publisher’s Weekly. The real
Continue readingTwitter Is Going To Kill RSS
Information overload. We’re all dealing with it. We were dealing with it when there were only a handful of publishers
Continue readingRe-imagining The Business Conference
In August of last year, I wrote the Blog post, Changing Business Through The Unconference, that looked at a new
Continue readingSix Ways To Find Your Love And Passion
Happy Valentine’s Day. People everywhere are buying roses, thinking of romantic dinners, wondering if they’ll find some love or just
Continue readingIn World
When was the last time you thought about virtual worlds? Do you have an avatar? When was the last time
Continue readingThird Life For Virtual Worlds
When was the last time you thought about the online virtual world, Second Life? Most of our attention shifted out
Continue readingThe Ultimate Digital Marketing Course
The problem with Digital Marketing is that it can’t be taught at the university level. Between trying to find educators
Continue readingThe Agency Of The Future Is…
The Agency of the future is the Digital Marketing Agency of today. (but that’s not how they spin the news).
Continue readingWe're Just Getting Started… And You Should Too
A couple of days ago, I asked this question: Are You Excited To Be Here? While the question was more
Continue readingSocial Media Marketing Full-Day Seminar Comes To Montreal, Ottawa, Toronto, Calgary And Vancouver
As part of my commitment to IAB Canada – Interactive Advertising Bureau (full disclosure: I sit on the Board of
Continue readingSecond Life – Here's Who Is To Blame…
Have you been watching the Second Life and Virtual World backlash lately? I find it all a little funny. You
Continue readingSocial Media Journey
“’I was frustrated about not having a singer,’ explains guitarist Neal Schon, ‘so I went on YouTube for a couple
Continue readingHow To Make Money By Giving Something Away For Free
This Social Media – Web 2.0 world we’ve all come to embrace might well be causing some serious business issues
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