You would think that the shift is clear. That true influence when it comes to advertising comes from channels that
Continue readingTag: television
TV Everywhere
If screens become ubiquitous at every turn, does this change TV and what it means to our society? We’re no
Continue readingA Market Of One
Just because you do something (or don’t do something) is no indication of how the market actually is and reacts.
Continue readingOnline Advertising Sucks
How often do you hear about a traditional mass media company shifting to a "digital first" strategy? Those companies may
Continue readingVideo Must Become More Social
Make no mistake about it, you can do many social things with online video, but we have to change our
Continue readingTurning Branded Contests Into Branded Content
More brands should be doing more branded contests. Social Media does many cool and interesting things when it comes to
Continue readingLooking Beyond The Banner Ad
Banner advertising never had a chance. And that’s not a cynic of advertising talking, but rather someone who spent the
Continue readingSocial Media Is A Big Waste Of Time
You know the drill, the minute something becomes popular, some report comes out making claims about how much money is
Continue readingThe Revolution Will Not Be Televised
Maybe all of this Social Media stuff will not add up in the end. Maybe all of this Social Media
Continue readingThe Future Of Blogging Might Surprise You
As social media evolves, it’s normal that the channels and platforms evolve, too. Some continue to grow in popularity, while
Continue readingYou Do This More Than Sleeping And Working
People spend more than half of their day consuming media. Making a statement like that should make you look at
Continue readingTV Worth Checking Into
The power of the Internet is undeniable. When thinking about U.S. President Barack Obama‘s election in 2008, many people link
Continue readingThe Truth, The Whole Truth And Nothing But The Truth
There is a reason why traditional media professionals will have a hard time making the transition to a new media
Continue readingSix Links Worthy Of Your Attention
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingThank Social Media For The Next Phase In Human Evolution
What do you do with your down time? The average Canadian watches more than 25 hours of television every week
Continue readingSix Links Worthy Of Your Attention
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingTelevision At The Crossroads
Did you hear? The future of television is… wait for it… 3D! While everybody is busy running over to their
Continue readingThe Future Of Television With Joseph Jaffe
Episode #208 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSPOS #208 – Jaffe And Joel #6 (Across The Sound 6.20)
Welcome to episode #208 of Six Pixels Of Separation – The Twist Image Podcast. Joseph Jaffe is widely regarded as
Continue readingThe Media Disruption Within
One media channel always accuses another media channel when either popularity or advertising within the channel begins to wane. Before
Continue readingKids And The Haul – The Emerging Haul Video Trend
When was the last time you sat down with friends and family after coming home from the shopping mall to
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Never another podcast episode or article 