When the rules change, sometimes the ways in which companies are paid needs to change as well. This is becoming
Continue readingTag: music industry
6 Steps Towards A New Economy
As we move out of the recession, we need to be prepared for how business will adapt as companies, once
Continue readingThe Quarter Mile Stretch
Imagine if every three months you were expected to make more money, lose more weight, be a better community member,
Continue readingThe Miracle Of Publishing
Many of us are in awe over what’s happening to the newspaper industry. Many of us worry that the book
Continue readingMarketers Are Behind The Times
As if watching the major label music companies implode and the pending mass destruction of the newspaper and publishing industry
Continue readingQuality
You can game the system as much as you want. You can push, prod, provoke and even create a ton
Continue readingWhen The Only Thing That Can Save You Will Also Kill You…
A fascinating article from The New York Times titled, MediaNews Sees Bad Timing On Newspapers, Not Bad Bets, by Richard
Continue readingPodcasting Is Not Even On Life Support
This post would have been called, Podcasting Is Not Dead, if that had not already been the title of a
Continue readingHot Off The Presses: Less Is Not More
Publishing newspapers with fewer pages and moving from daily to less frequently is not going to save that industry. Record
Continue readingDigital Is The Great Disrupter
Whenever an industry shifts from physical products to digital ones, that’s when the real trouble for the traditional players starts.
Continue readingNew Business Models
There are lots of little ways to tweak your business and how you market it using the many online channels.
Continue readingFocus On Digital Marketing
Here’s an old sales question for you: Is it easier to sell one person one item for one million dollars,
Continue readingChanging Business Through The Unconference
Attending a business conference is one of the best ways to both grow your business and network, learn and connect
Continue readingPodcasting From The Heart, The Music Business, PodCamp Montreal And Two Very Special Guests
PodCamp Montreal is a mere five weeks away. It’s happening on September 20 – 21, and like most unconferences (where
Continue readingThinking Differently
Isn’t that what it’s all about? Doesn’t it amaze you how having a simple lunch (or coffee) with a very
Continue readingOne Thought From The Book Here Comes Everybody By Clay Shirkey That Will Change The Way You Think
There’s a recently released book called, Here Comes Everybody (The Penguin Press), by Clay Shirkey that I am loving. In
Continue readingBatman – The Dark Knight Movie Trailer Plus David Usher Music Equals Mash-Up Of Epic Proportions
I happen to think that David Usher (the multi-platinum solo artist, former lead singer of the rock band, Moist, and
Continue readingSocial Media Journey Keeps On Turning
I was very moved by the story about how the rock band Journey found their new singer, Arnel Pineda (“pin-eh-da”)
Continue readingThere's Only One Way To Win At Social Media And Word Of Mouth Marketing
I just spent two very different days with very different groups of people, talking about two very different topics, and
Continue readingWhat A Week In Digital Marketing This Will Be
If you’re interested in augmenting your Marketing skills by integrating Digital Marketing into your mix, then the CMA – Canadian
Continue readingWord Of Mouth Marketing And Viral Video Ecstasy
If you happen to be in Toronto on June 12th, 2008, you should make it a point to join me
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