SPOS #202 – Media Hacks #28

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Welcome to episode #202 of Six Pixels Of Separation – The Twist Image Podcast. This is also episode #28 of Media Hacks. In prepping for the launches for both Trust Agents and Six Pixels of Separation business books, Chris Brogan, Julien Smith and I decided to hold half-day events titled, Building Trust In A Connected World Summit. This past week, we celebrated the last event of this mini-book tour in Salt Lake City, Utah. The night before the event we recorded (in person) this latest episode of Media Hacks… and hack away we did. Everything from privacy and the iPad to digital out-of-home advertising and the proximity Web. As you have come to expect, Media Hacks is not safe for work, but it is chock-full of passionate debate and conversation about Social Media, technology and the changing face of Marketing. Enjoy the conversation…

Here it is: Six Pixels Of Separation – The Twist Image Podcast – Episode #202 – Host: Mitch Joel.

  • Running time: 46:22.
  • Audio comment line – please send in a comment and add your voice to the audio community: +1 206-666-6056.
  • Please send in questions, comments, suggestions – [email protected].
  • Hello from Beautiful Montreal.
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  • …or on twitter.
  • Facebook Group – Six Pixels of Separation Podcast Society.
  • In a perfect world, connect with me, directly, through Facebook.
  • Six Pixels of Separation the book is now available.
  • Episode #28 of Media Hacks is here (it’s true!) and it features: 
  • Chris BroganNew Marketing Labs – Co-author of Trust Agents.
  • Julien SmithIn Over Your Head – Co-author of Trust Agents.
  • Not present:
  • C.C. ChapmanManaging The Gray – Campfire.
  • Hugh McGuireLibriVoxBite-Sized EditsThe Book Oven.
  • Christopher S. PennBlue Sky FactoryMarketing Over Coffee
  • Media Hacks was recorded live in Salt Lake City, Utah.
  • This podcast is not safe for work (Julien is here as are Chris’ bowels).
  • Why does Chris Brogan not shill enough for Social Media 101?
  • Tara Hunt (author of The Whuffie Factor) is changing the name of her book?
  • It seems like everyone is working on a new business book.
  • The iPad is here… we can finally talk about it (and actually know what we’re saying… sort of).
  • BTW, did you catch Julien’s first thoughts on the iPad?
  • Hugh McGuire thinks that books and the Internet are really the same thing… deep thoughts.
  • The humanization of technology.
  • Back to the "what is a book"? by talking iPad stuff.
  • Our definition of "media" continues to evolve.
  • If you don’t use InstaPaper… you should.
  • Julien rants about the paleo diet book, Primal Blueprint by Mark Sisson.
  • Networks versus devices speaking to other devices directly.
  • Chris Brogan wants some sub-dermal implants. Stat.
  • Video game devices can talk to one another… why don’t other devices?
  • Collaboration and competition are central components of the Internet.
  • Collaboration software is already there, why isn’t the hardware?
  • Facebook goes public and this means less privacy.
  • ScobleizerMuch ado about privacy on Facebook (I wish Facebook were MORE open!!!).
  • Resigning our privacy.
  • Everything we do is being captured and recorded forever.
  • Diaspora – the open source social network.
  • The problem is we all have to deal with this because we need these tools, channels and platforms.
  • Chris Brogan says local is dead and it’s all about being global.
  • The great distribution systems are now three dimensional.
  • Is the future advertising or is the future in publishing and data?
  • Digital Out of Home.
  • A personal case study of Twitter.
  • Foursquare… where are you?
  • The resistance of new technology is a sign of getting old.
  • Listening at the point of need.
  • The story of haul videos (more on that here: Kids And The Haul – The Emerging Haul Video Trend).
  • Is Social Media just pushing us towards Sodom and Gomorrah?
  • Our version of privacy might be wrong.
  • The Proximity and Real-Time Web.
  • Chris takes a break (this might be a Podcast first).
  • Social Media encourages people to buy (which may be better than any stimulus package we have seen to date).
  • Media Hacks is a toggle of media thinking.
  • Getting Uncomfortable.
  • Creating stronger mental muscles.
  • Location be the ultimate private online social network.
  • Why don’t hotel windows open?
  • David Usher – ‘Kill The Lights’.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation – The Twist Image Podcast – Episode #202 – Host: Mitch Joel.


  1. I can’t play this. I have tried several times over several days. Recorder says “Paused” when I start it. Is it on my end, or is there an issue with this episode?

  2. Thanks for another great conversation Mitch. I am thankful to of finally received my Media Hacks fix! What’s most enjoyable about your podcast is the healthy mix of entertainment and information. Often times I find myself listening the first time for the entertainment. The second time for the information and a third time to catch anything I might have missed.
    Btw, I’m not an elitist senior level marketer from New York. I’m a recent college graduate from Ohio. So your blog does reach the little people.

  3. Well my inability to play this is a head scratcher. I’m a long time listener and have never had trouble, and I can still listen to other podcasts. I did download a piece of software called Call Graph that might have changed some audio settings…but as I say it hasn’t effected my ability to play other podcasts.
    If anyone has any ideas let me know.

  4. OK. When I click the “Here it is” link I can play it…but not from the player. Weird.

  5. @Jack I had problems listening to it through the player as well. I ended up having to click on the “download” button and was able to listen to it through Windows Media Player.

  6. Thanks Jack I was having the same issue but worked when I clicked “here it is” link.

  7. What an epic episode, really. From the looseness of the conversation to the content. I enjoyed this one a lot, down to Julien’s primal “fuck you’re right”.

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