Posted by Welcome to episode #135 of Six Pixels Of Separation – The Twist Image Podcast. We are getting close to that time of year where everyone shuts down, takes a break, re-energizes and celebrates the many great things that have happened (and will happen). In this episode, I reflect back on my conversation with Chris Brogan and then admit that I’ve probably said everything a whole lot better right here, on the Blog. That being said, it seems like people are still very much interested in the conversations surrounding credibility and transparency. There is also an amazing news segment and debate about the future of newspapers that is a must-listen to. Enjoy the conversation…
Here it is: Six Pixels Of Separation – The Twist Image Podcast – Episode #135 – Host: Mitch Joel.
- Running time: 39:32.
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- Check out the other Podcast, Foreword Thinking – The Business And Motivational Book Review Podcast.
- Foreword Thinking – Episode #11 featuring Michael Gerber – E-Myth Revisited and Awakening The Entrepreneur Within.
- The Road to Six Pixels of Separation – The Book – coming soon.
- Audio Comment – Robin Browne – Being Buff.
- About the conversation with Chris Brogan.
- Trust Agents book with co-author, Julien Smith.
- Crosstech Media.
- New Marketing Labs.
- Dad-o-matic.
- PodCamp.
- Advertising and Trust.
- Sponsored Post-Kmart Holiday Shopping Dad Style.
- Toys For Tots.
- Blog comment From David Jones at Inside PR and PR Works.
- The News Hour With Jim Lehrer – Newspaper Industry Debate.
- Six Points of Separation – Six Ways To Rethink Media:
- 1. Think small – local.
- 2. Think small – in terms of staff.
- 3. Link out – Link Journalism.
- 4. Help local businesses build their online property – not just advertise.
- 5. Go from Web to traditional.
- 6. Stop worrying about every quarter – think about the end game.
- Music from the Podsafe Music Network:
- New Leaf – ‘Magic Carpet’.
Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.
Download the Podcast here: Six Pixels Of Separation – The Twist Image Podcast – Episode #135 – Host: Mitch Joel.
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I just listened to my audio comment and your comments Mitch and now I am less sure of how I feel. I raise these questions, however, in response to your point about pay-per-post eroding the credibility of the social media space.
1) If a company pays someone to post, the person writes something balanced or even critical, and the company keeps paying them to post – doesn’t that raise the credibility of social media?
2) Does the fact that someone isn’t doing disclosed pay-for-post necessarily mean they aren’t biased? They may have clients that affect what they write that they don’t disclose.
3) Is pay-for-post inherently bad because it means those who can pay can buy exposure whereas everyone else has to earn it?
One thing for sure is that I would err on the side of caution and not do pay-for-post myself (not that anyone has offered to pay ;-))
Mitch,
I just posted a new blog post bringing together the revenue performance of U.S. TV, Radio and Newspapers. The numbers don’t look good at all.
http://blog.wikidomo.com/2008/12/tv-radio-and-newspaper-revenues-are-down-down-down.html