SPOS #638 – Talk Triggers With Jay Baer

Mitch JoelPosted by

Welcome to episode #638 of Six Pixels of Separation

Here it is: Six Pixels of Separation – Episode #638 – Host: Mitch Joel. My good friend Jay Baer has spent 25 years in digital marketing and customer experience. His current company – Convince & Convert – provides word of mouth, digital marketing, and customer experience advice and counsel. We’re here to talk about his amazing new book, Talk Triggers (which he co-authored with Daniel Lemin), which is the complete guide to getting customers to use a brand’s differentiator in a way that would compel them towards better word of mouth. In the best companies, the customers do the marketing. Talk Triggers is the instruction manual for making businesses grow through these customer conversations. Prior to Talk Triggers, Jay wrote a slew of powerful bestselling books from Hug Your Haters to Youtility and beyond. So, let’s get talking about how to make talk triggers. Enjoy the conversation…

Download the Podcast here: Six Pixels of Separation – Episode #638 – Host: Mitch Joel.