I know we said that a while back, but it is back on track. Please be patient… an operator is
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Tipped To The Point
I finally finished reading Malcolm Gladwell’s The Tipping Point. Definitely worth grabbing and devouring and it makes Seth Godin’s Unleashing
Continue readingAlways Free and Smart Stuff From Seth
Seth Godin not only has a new column in Fast Company (latest issue out now), but more importantly his new
Continue readingBlog Meets Blog Meets Blog
While checking out Joi Ito’s Blog, I came across a very funny parody of the Pepsi/Apple Superbowl ad here. I
Continue readingRichard Farson Makes My Day
Just finished reading Whoever Makes The Most Mistakes Wins – The Paradox Of Innovation. Authors Richard Farson and Ralph Keyes
Continue readingTom Peters Told Me About Steve Yastrow
Just picked up Brand Harmony by Steve Yastrow. This is the first book for Tom Peter’s book publishing company. www.brandharmony.com.
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These are some books that are “must-reads.” Anyone thinking about Marketing and starting a buisness should take a look at
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