There was a time when I thought all display advertising was ”meh.” I have reasons (and deep) rationale to think this
Continue readingTag: user generated content
Love Your Brand
Let’s not forget about brands. Let’s not forget about our messaging. Let’s not forget about how a brand connects to
Continue readingThe Porous Web
Are we close to the end of owned media? When we think of a solid marketing mix (from a promotional
Continue readingBitcoin And The Future Of Business
Facebook is a license to print money. As far as social media goes and the growth of online social networking,
Continue readingIs Social Media Too Good To Be True?
Has the Internet turned into a wasteland of hollow ideas and groupthink? Is it possible that in a day and
Continue readingWhat Makes A Brand Social?
In following many of the higher ranked, populated and community-focused Blogs about Marketing, you will spot an interesting trend… Many
Continue readingThe New Face Of Facebook
It’s funny how new things can sometimes feel old. And, in the same breath, it’s one of the most ridiculous
Continue readingGo Google Yourself
With over 1.5 billion people online (and more coming online each and everyday), the search results that show-up when you
Continue readingLesson Of The Week: This Is Being Recorded
"Four months after a Burger King employee lost his job for taking a bubble bath in a restaurant sink, three
Continue readingOne Thought From The Book Here Comes Everybody By Clay Shirkey That Will Change The Way You Think
There’s a recently released book called, Here Comes Everybody (The Penguin Press), by Clay Shirkey that I am loving. In
Continue readingBatman – The Dark Knight Movie Trailer Plus David Usher Music Equals Mash-Up Of Epic Proportions
I happen to think that David Usher (the multi-platinum solo artist, former lead singer of the rock band, Moist, and
Continue readingUser Generated Content Done Terribly Wrong
I’ve been kicking around this mantra for a long while: "you need to earn the right to get your Consumers
Continue readingBloggers Acting More Like Companies And Companies Acting More Like Bloggers
There was a lively discussion last night over dinner here in Calgary. I met up with Doug Walker (World Rock
Continue readingMcKinsey Reports On How Businesses Understand Social Media And Web 2.0
I just grabbed three free reports from McKinsey (registration required) on Social Media, Web 2.0 and how businesses are using
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