marketing metrics Archives - Thinking With Mitch Joel, Formerly Six Pixels of Separation

Welcome to episode #1035 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when marketers have

Is The Chief Marketing Officer A Company's Weakest Link?

Marketing has become a much more important corporate function. There is no denying that. We live in a world where

Have you been to The Art of Marketing events before? I have had the pleasure of knowing the people behind

What a long, strange trip it’s been. There are many who think that advertising as we have known it to

The Fluid Web is becoming a reality and we simply don’t have the Digital Marketing metrics in place to measure