In following many of the higher ranked, populated and community-focused Blogs about Marketing, you will spot an interesting trend… Many
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What A Social Media Case Study Can Look Like
Success in Social Media can come from anyone and anywhere. Just take a look at what happened today… During our
Continue readingUnlike Advertising, Social Media Can't Save A Bad Brand, Product Or Service
Jumping into Social Media is one of the smartest things a brand should do. It could also be one of
Continue readingThe Audacity Of Asking
When you ask somebody to do something, it’s always wise to consider whether or not you have the Social Capital
Continue readingFour Current Trends That Will Change Marketing Forever
The one component that holds most businesses back from getting involved in new media (besides muttering under their breath the
Continue readingHow To Be Relevant
It’s important for a brand to understand their new role as a Publisher. It’s important for a brand to understand
Continue readingFiguring Out The Hardest Part Of Marketing With Nilofer Merchant
Episode #198 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSPOS #198 – Figuring Out The "How?" With Nilofer Merchant
Welcome to episode #198 of Six Pixels Of Separation – The Twist Image Podcast. When you ask people working in
Continue readingWhat Happens When Malcolm Gladwell And Clay Shirky Can't Agree On Social Media?
Two of the smartest thinkers when it comes to media and business are Malcolm Gladwell and Clay Shirky. Gladwell is
Continue readingMoving Marketing From Your Eyes To Your Hands
I have a personal gripe with anyone who questions what Social Media can do for their business. We toss around
Continue readingMaybe You Should Not Be Publishing Anything Online
"Just because you can, it does not mean that you should." It’s a great line, and it’s a truism more
Continue readingHow To Fascinate Your Audience With Sally Hogshead
Episode #197 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSPOS #197 – How To Fascinate Your Audience With Sally Hogshead
Welcome to episode #197 of Six Pixels Of Separation – The Twist Image Podcast. Without question, Sally Hogshead is one
Continue readingThe Power Of Engagement And Blog Comments
Engagement is not an absolute. There are many layers and ways to engage. Your engagement may not be my engagement.
Continue readingThe Business Of Kindness
Is it that hard to be kind to one another? It’s an important question to ask. Not just in life,
Continue readingYou're Connected, But Are You Engaging?
If someone is following you, does that mean that they are engaged in who you are and what you’re about?
Continue readingIs Foursquare That Big Of A Deal For Marketers? A Conversation With Joseph Jaffe
Episode #196 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSPOS #196 – Jaffe And Joel #3
Welcome to episode #196 of Six Pixels Of Separation – The Twist Image Podcast. Joseph Jaffe is widely regarded as
Continue readingThe Truth About Online Reputation Management
Here’s another dirty little secret about your brand and how you manage your online reputation… There’s no difference between what’s
Continue readingPushing Ideas
How many great ideas do you know that die on the table? How many great ideas are barely on life
Continue readingCTRL-ALT-DEL – It's Time For A Business Reboot
Maybe the Internet changed much more than we think? Maybe businesses have to reinvent not only themselves, but the entire
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