differentiation Archives - Thinking With Mitch Joel, Formerly Six Pixels of Separation

When Brand Becomes Business Infrastructure

What makes this different? What makes me care? What connects me to it? What keeps me engaged with it after

I don’t think the AI conversation is really about AI anymore. At least not the part that keeps getting sold

Episode #842 of Six Pixels of Separation is now live and ready for you to listen to. Have you ever

Welcome to episode #842 of Six Pixels of Separation. Here it is: Six Pixels of Separation – Episode #842. Have

Where do the best ideas in advertising come from? This past Sunday, I discussed where mind-blowing ideas come from in

**Marketing is a game of differentiation.** Some might (fairly) argue that a brand’s true *”win”* happens when they’re so unique,

Can brands be human? Can brands be more human? People tend to shrug their shoulders, roll their eyes or simply