“That looks like AI.” This is what I said after looking at a selfie I had just taken of myself
Continue readingTag: brand strategy
AI Has A Trust Problem… And Coloring Books Won’t Fix It.
The AI industry has a new public relations strategy… children. Yes… children (as someone who has spent my career in
Continue readingSocial Media Is Dying… Long Live The Intimacy Economy
What happened to social media? My feed has become content… not community. I barely see what my real friends are
Continue readingWhen Cameras Become Ambient
What even is a camera anymore? Does it feel like cameras are going through a radical transformation? A smartphone has
Continue readingWho Wrote This?
Did we need to define music that was created with samplers and computers differently than notes humans played on an
Continue readingSlop Grenades… AI Didn’t Create Work Slop… We Did
How many “slop grenades” have you thrown at work today? Shopify CEO and Co-Founder, Tobi Lutke, coined the term, and
Continue readingSpeed Is Not The Problem… Speed Is Not Your Moat
Things are moving fast… faster… but what if speed is now the baseline, and we just have to accept that
Continue readingWhen Brand Becomes Business Infrastructure
What makes this different? What makes me care? What connects me to it? What keeps me engaged with it after
Continue readingThe CD Is Back… But Not For The Music
CDs are back… which is weird… in a “vinyl was cool”… cassettes less so kind of way… Vinyl? I get
Continue readingThe Power Of Brands With Lifang He – This Week’s Thinking With Mitch Joel Conversation
Episode #1052 of Thinking With Mitch Joel is now live. This conversation with Lifang He gets into a tension that
Continue readingThe Power Of Brands With Lifang He – TWMJ #1052
Welcome to episode #1052 of Thinking With Mitch Joel (formerly Six Pixels of Separation). Lifang He has spent more than
Continue readingWhat Work Should Stay Human?
Thinking that maybe the whole “which jobs will AI replace” has been the wrong question. Reasonable? Sure. Maybe the obvious
Continue readingAI Is Making Attention Cheap… So What Becomes Valuable?
Marketing has an attention problem (again). Not because attention is disappearing. Because we built an entire industry around the belief
Continue readingThe AI Closet
What’s the old joke about sex in high school? Everyone is talking about it… but nobody is doing it. Is
Continue readingWhen Productivity Becomes Surveillance (Thanks, AI)
Something tells me that this is going to become a very contentious topic that is going to tweak how many
Continue readingPersonalization Is Not Intimacy
As a kid I thought it was so cool to see my name in a book. I also realized that
Continue readingWhat Happens If ‘AI’ Becomes An Insult?
Young people lead all technology revolutions… including this AI one… right? They are digital natives… they grew up with smartphones,
Continue readingWhat Happens When We Prefer The AI Voice?
When Generative AI first appeared, most people thought that AI could never generate something creative… …then the conversation shifted to
Continue readingThe Intimacy Of Machines That Remember
For decades, our relationship with technology has been surprisingly simple. We decided when to open the laptop. We chose when
Continue readingThe Kids Are Not Alright With Big Tech
One of the more fascinating stories I read this week wasn’t about marketing, artificial intelligence, social media or the latest
Continue readingThe End Of The Human Web?
One of the more fascinating statistics to emerge recently is that automated traffic now accounts for more than half of
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