Categories: Articles

Tom Peters News Wire Service

Being a huge fan of Tom Peters‘ books then an even bigger fan of the Tom Peters Blog – which he migrated into a whole new way of looking at a website (his homepage is his Blog) I was pleasantly surprised and equally thrilled to see that the Tom Peters Company developed their own news wire service.
Launched earlier this week, the TP Wire Service – The Latest News On Stuff That Matters is an aggregated selection of RSS feeds in a Blog-based format that links you to a “myriad (of) media sources about cool companies and cool people and the work they do on a silver platter for you,” according to the Tom Peters website.
The TP Wire Service even links you to an FAQ page that explains how it works (including an explanation of RSS feeds).
I like this for many reasons. For one, Tom Peters is now going beyond the Blogging space and actually helping people who think him get to the most relevant news in one area. He’s also taken a very complex medium (news wire services) and broken it down into a manageable beast. Finally, he’s taken what I would consider a many-to-many service and chiseled it down to a one-to-many (who think like the one) service.
So now a personal aggregator of various relevant news sources speaks to whom Tom Peters’ character and personal brand is.
What would you own personal news wire service do for your company, clients and shareholders?

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.