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In Memecoins We Trust – The New Economics of Belonging

Memecoins are supposed to be a joke… right?

And yet, here we are – watching billions of dollars move on the backs of tokens named after dogs, frogs, and political figures.
We used to scoff at things like Dogecoin… a cryptocurrency inspired by a Shiba Inu meme.
Created as satire… born to mock the seriousness of Bitcoin, and yet… at one point, worth more than Ford Motor Company?
What are we even doing?

Memecoins are a strange beast. 

They’re not built to be useful.
They’re not trying to solve economic inequality or fix cross-border payments.
They exist because the internet loves chaos (almost as much as it loves memes)… and speculation… and fandom.

As a reminder:

They are more like digital collectibles than currencies.
Scarcity doesn’t always matter… neither does utility… what matters is… vibe… community… a weird mix of irony and belief that maybe (just maybe) this one will go “to the moon.”
You don’t analyze a memecoin the way you analyze a tech stock (well, you really shouldn’t).

You meme it… you tweet it… you pump it. 

If enough people believe it has value, then it does… for a while (or until it doesn’t).
And that’s why they keep coming back.
There’s something addictive about watching value emerge from pure internet energy.
It’s gambling meets culture meets a new kind of ComicCon.

Casinos with Discord servers. 

Slot machines disguised as movements.
And sure, some people win big.
Mostly, though, the creators win.

Because here’s the truth: memecoins don’t have to go up forever. 

They just have to move.
If you’re behind the token… you profit from the churn.
The trading volume is the game.
Fees add up.
Attention compounds.
And the biggest wallets rarely need to sell to win… they earn while the crowd plays musical chairs.

Lately, we’ve seen memecoins get more personal. 

Less about dogs… more about identity.
They’re not economic instruments… they’re status symbols.
Digital flags people fly to show allegiance… to culture… to influencers… and even to politicians.
Some coins are now offering perks… access, events, maybe even dinner with a certain high-profile individual.
That’s not crypto… that’s something much older: a pay-to-play model wrapped in blockchain branding.

So no, memecoins aren’t the future of money.

But they might be a glimpse into the future of status and belonging.
The question isn’t whether they’re real… it’s whether we’re okay with value being defined not by what something does, but by who’s willing to buy in.
But always remember that’s not finance.
That’s fandom.

And in 2025… maybe that’s the new economy?

This is what Elias Makos and I discussed on CJAD 800 AM.

Before you go… ThinkersOne is a new way for organizations to buy bite-sized and personalized thought leadership video content (live and recorded) from the best Thinkers in the world. If you’re looking to add excitement and big smarts to your meetings, corporate events, company off-sites, “lunch & learns” and beyond, check it out.

Mitch Joel

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