I like Twitter. There, I said it.I’ve been on the platform since 2007 (Elon joined in 2009).I’ve met, engaged andContinue reading
Tag: media mix
Should Advertising Cost Less?
Not the best question that a marketing professional should be asking, but bear with me on this. The price ofContinue reading
Should you pull all of your advertising dollars out of Facebook? On the eve of Facebook‘s historical initial public offering,Continue reading
The Next Layer Of Social Media
What’s next for Social Media? If I had a dime for every time I’ve been asked that question… More oftenContinue reading
Online Advertising's Greatest Trick
The greatest trick the Devil ever pulled was convincing the world he didn’t exist. The greatest trick online advertising everContinue reading
Is Social Media Right For Every Business?
A great man once said, "Do or do not; there is no try." Fine, it wasn’t a great man, butContinue reading
TV Worth Checking Into
The power of the Internet is undeniable. When thinking about U.S. President Barack Obama‘s election in 2008, many people linkContinue reading
The Power Of Traditional Mass Media
It’s easy to sit around and complain that "people don’t get it" and it’s equally easy to dismiss traditional mediaContinue reading