Podcast

SPOS #876 – Cathy Hackl On The Business Of The Metaverse

Welcome to episode #876 of Six Pixels of Separation – The ThinkersOne Podcast.

Here it is: Six Pixels of Separation – The ThinkersOne Podcast – Episode #876. Affectionately known as the “Godmother of the Metaverse,” Cathy Hackl is the founder and Chief Metaverse Officer at Journey. Picture this: the next Coco Chanel could be a 10-year-old girl currently crafting avatar skins in Roblox. That’s the world envisioned by Cathy, who worked with companies like HTC VIVE, Magic Leap, and Amazon Web Services. She is the host of Adweek‘s Metaverse Marketing podcast. At Journey’s Metaverse Studio, Hackl collaborates with brands on metaverse/Web3 strategies, NFTs, gaming, and virtual fashion. Some standout work includes creating Walmart Land and Universe of Play for Walmart in Roblox, along with the concert series Electric Fest at Walmart Land, she unveiled VerseLuxe, a luxury tech label that fuses style and experimentation, kicking off with a captivating Web3-connected jewelry capsule collection that bridges the physical and virtual realms. Cathy is the author of three books, The Augmented Workforce, Navigating the Metaverse: A Guide to Limitless Possibilities in a Web 3.0 World, and her latest book, Into The Metaverse – The Essential Guide to the Business Opportunities of the Web3 Era. How do we define the metaverse? Does every company need a Chief Metaverse Officer? Where are we in the growth of the digital economy?.. and much more. Enjoy the conversation…

Download the Podcast here: Six Pixels of Separation – The ThinkersOne Podcast – Episode #876.

Before you go… ThinkersOne  is a new way for organizations to buy bite-sized and personalized thought leadership video content (live and recorded) from the best Thinkers in the world. If you’re looking to add excitement  and big smarts to your meetings, corporate events, company off-sites, “lunch & learns” and beyond, check it out.

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.

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