Categories: Articles

You Don't Know Jack

I’m not sure if this is what I mean when I talk about personal branding or leveraging online communities, but a family friend, Jack Gurevitch, is in the middle of a huge online battle to become Lay’s Greatest Canadian Hockey Fan and earn a spot in the Hockey Hall of Fame.
He’s not doing too badly in the voting, but he could use some help. Jack’s a Montrealer and is a rabid Habs fan (to the point of scary, but that’s another story).
The Montreal Gazette recently ran this piece on him: Habs Superfan After Spot In Hall.
Here’s a snippet from the article:
“So devoted to hockey is Gurevitch that he wrote in his contest essay: ‘A wife who truly believes hockey is more important to me than anything else including her … she’s very astute.’
While his wife, Rebecca, apparently does not share his insatiable appetite for hockey, next fall the couple are expecting their first child, a boy, who’ll carry the hockey torch and perhaps, an autograph pen, with unfailing hands.”
It’s a beautiful Sunday, I thought I would post something a little fun about a guy who’s just trying to live out a simple (albeit strange) dream. If you have a second, hop over and vote for Jack.
Vote For The Greatest Canadian Hockey Fan – Jack Gurevitch.
(special thanks to Marnie).

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.