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Who Was Management Designed For?

Let’s put it simply, managers are people in the middle of the organization who translate strategy into work, pressure into priorities and figure out the messy people part against those deliverables.

They are the people who are expected to deliver results, motivate teams, handle difficult conversations, coach talent, manage emotions, interpret policy, protect culture and somehow keep everything moving… usually without much real training for the job they were just handed. And that’s the real crux of why management has always been one of the most contentious roles in modern business. This week on Thinking With Mitch Joel, I had a conversation with Ashley Herd (viral video sensation and author of the book, The Manager Method – A Practical Framework To Lead, Support, And Get Results) about why it’s so messy. So much of the books (and content) sounds so obvious… until you realize how rarely it actually happens. Clear expectations. Real feedback. Direct conversations. A pause before reacting. Basic human consideration. None of this sounds revolutionary. And in many organizations… it might as well be…. which is so frustrating.

It got me thinking: maybe the problem is that management was never really designed for humans?

It was designed for output… for productivity… for coordination… for making sure the work gets done. We built organizations around tasks, reporting lines, KPIs, performance reviews, escalation paths and dashboards. We created systems to track what people produce, how quickly they produce it and whether they are hitting the target. Don’t get me wrong, that is all useful… necessary. But somewhere along the way it seems plausible that we started confusing the managing of the work with the managing of the people.

And those are not the same thing.

One of the things Ashley kept coming back to is how often people are promoted into management because they were good at the work. The best salesperson becomes the sales manager. The strongest lawyer becomes the chair of the practice group. The highest performer suddenly becomes responsible for everyone else’s performance. It sounds logical… until you spend a beat thinking about it. We would never assume that the best player automatically becomes the best coach (and, in most instances, the best coaches were never the top performers themselves). And yet, in business, we keep doing exactly that…

Then we act surprised when things break.

The manager doesn’t know how to give constructive feedback (unless they’ve been trained on how to do that). The employee doesn’t know what success looks like (because that manager has never really been trained on how to define success for someone else and help that person achieve it)… and it gets awkward fast. The high performer struggles because the job is no longer about doing the work… it’s about creating the conditions for other people to do their best work. And that shift is massive (much bigger than most people realize)… and that’s the work most companies don’t design for.

We design for performance.

This is where management becomes less about process and more about culture. Because most employees don’t experience “the company.” They experience their manager… they experience the person who sets expectations, responds to mistakes, notices the work, ignores the work, makes room for questions or shuts them down. Which means a company can have a great culture and still create wildly different realities depending on who someone reports to. And that’s not culture… it’s a casino called manager roulette.

And the times they are a-confusing.

We’re living through AI, hybrid work, layoffs, monitoring software, political tension, generational shifts and a workplace that still hasn’t fully metabolized what happened during the pandemic. Everything feels more exposed. Every weak system feels weaker. The old model of management… keep people busy, measure the output, correct the mistakes… feels painfully insufficient (and tired) for the world we’re now working in. Strangely, the fix is not always complicated (check out Ashley’s “pause, consider, act” framework). People are not just sacks of fluids and outputs with emotions attached. They are people… and the emotions are not a distraction from the work… they are part of the work.

So the provocation might be that management can no longer be treated as a promotion for doing the job well.

It has to be treated as a different job altogether. A role with its own craft, practice, discipline and responsibility. Because if the work of the future is going to be more ambiguous, more automated and more complicated, then the people leading that work need more.

Because management was built to get output from people… but the opportunity now is about bringing the best out of them.

Before you go… ThinkersOne is a new way for organizations to buy bite-sized and personalized thought leadership video content (live and recorded) from the best Thinkers in the world. If you’re looking to add excitement and big smarts to your meetings, corporate events, company off-sites, “lunch & learns” and beyond, check it out.

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.

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