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Story Driven With Bernadette Jiwa – This Week’s Six Pixels of Separation Podcast

Episode #636 of Six Pixels of Separation is now live and ready for you to listen to.

What do you stand for? What does your brand stand for? Where are you headed? Why are you headed there? Before you build a brand, you better know your story. In her beautiful and brand new book, Story Driven – You Don’t Need To Compete When You Know Who You Are, the business philosopher, Bernadette Jiwa, delivers the goods. Bernadette helps companies of all sizes to build a brand to be proud of. Bernadette is also the author of some of the most impacting business books that you will ever read: Hunch, Meaningful, Marketing: A Love Story, Fortune Cookie Principle, Difference and Make Your Idea Matter. It was a thrill to have her back on the show to discuss Story Driven and her optimizes for brands. Enjoy the conversation….

You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation #635.

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.

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