Sonic Branding With David Meerman Scott – This Week's Six Pixels Of Separation Podcast

Episode #590 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen to.

The power of audio is not just something that we are all seeing in the growth of streaming services like Spotify and Apple Music. More than ever what we often hear is as important as what we read and see. The impact that audio has on a brand cannot be understated. So much so, that famed marketing thought leader and strategist, David Meerman Scott, has a new co-venture (with Juanito Pascual) called, Signature Tones. The bestselling author of The New Rules of Marketing & PR, The New Rules of Sales & Service, Marketing the Moon, Real-Time Marketing & PR, Marketing Lessons from the Grateful Dead, World Wide Rave, Eyeball Wars, Newsjacking and more has many thoughts on the intersection and opportunity that exists for marketing and music. Enjoy the conversation… 

You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation – The Mirum Podcast #590.