Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?
My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, Interesting Bits, HBS, chair of Strata, Startupfest, FWD50, and Scaletechconf; author of Lean Analytics and some other books), Hugh McGuire (Rebus Foundation, PressBooks, LibriVox) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person “must see.”
Check out these six links that we’re recommending to one another:
- Wolfendale’s Troll – Deontologistics. “Roko’s Basilisk is a sort of litmus test. If you’ve never heard of it, you’re not part of the AI cult. If you have, then you may know it’s a pact. It goes like this: If you’re aware that it’s possible to create a God-like AI with superhuman intelligence, but choose not to work towards such a goal, then the entity could punish you for not helping it once it emerges (sometimes the punishment involves forcing those people to live in a horrible virtual world). Scare tactic or thought experiment, some people take it really seriously. I rather like this take: A superhuman creature that only resurrects people into a utopia if they don’t take Roko’s Basilisk seriously, because those who do are no fun. While I’m team Troll, it’s definitely weird that the most powerful people in the world spend their time on these ideas instead of, say, fixing climate change or working towards world peace.” (Alistair for Hugh).
- Do We Even Have The Spine To Sacrifice, Just A Little Bit? – John Batelle’s Searchblog. “Two hundred years ago, 450 of every 1000 children died before hitting puberty. Most of the world lived in what we would describe today as abject poverty. Literacy was rare. By comparison, we have it pretty good today: Not only are we mostly fed, clothed, and sheltered, we have bread and circuses at our fingertips, our phones explaining anything to us and connecting us to anyone, helping us to navigate our worlds. In other words, we have it pretty good. But as John Battelle points out, those things didn’t come easy – and aren’t guaranteed to stick around. ‘It’s now political suicide to ask the public to make sacrifices of any kind,’ he says, and I tend to agree.” (Alistair for Mitch).
- Viruses Finally Reveal Their Complex Social Life – Quanta. “Are viruses ‘life’? … they certainly are interesting.” (Hugh for Alistair).
- The Biggest Ever Review Of Behavior Change Efforts Has Dropped (And It’s Not Good News) – Matt Furness – LinkedIn. “The University of Pennsylvania published a comprehensive study on how to change behaviours in organizations. According to this research, the general organizational change playbook does next to nothing: Teaching skills doesn’t do much, imparting knowledge doesn’t do much, even motivation doesn’t change behavior. What works? Changing habits. How do you do that? Material incentives, social feedback loops, and easy access.” (Hugh for Mitch).
- Rizwan Virk – Joe Rogan Experience #2151 – YouTube. “Admittedly, whenever I hear about the topic, ‘are we living in a simulation?’ I eye roll (hard). Recently, a friend asked me if I had seen the Joe Rogan podcast with Rizwan Virk. I was not familiar with Rizawan and had not listened to the episode. ‘Just listen… trust me…’ was their response. So I did. Now… well… I don’t know… but here is some really fascinating thinking from someone who seems quite convinced that we may be living in a simulation (hello, The Matrix). Now, regardless of how you feel about this topic… try it on. I’ve become very open to spending some serious time with thinkers and concepts that I was quick to dismiss. I’m trying to both break my echo chamber and open my mind to ideas that I may not agree with. I highly recommend this.” (Mitch for Alistair).
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Turn It Up! – Grapevine Documentaries – YouTube. “It should come as no surprise to you that I just love documentaries. Especially music documentaries. A personal favorite is the 2008 guitar documentary, It Might Get Loud (even if you know nothing about music, just watch the scene that has Jimmy Page jamming on some classic Led Zeppelin riffs as The Edge and Jack White watch him with faces that scream, ‘I can’t believe this is happening to me!’). I came across Turn It Up! the other night. While not as compelling as It Might Get Loud, it’s an excellent deep dive into the history of the electric guitar. It’s star-studded and fact-filled… and free to watch on YouTube.” (Mitch for Hugh).
Feel free to share these links and add your picks on X, Facebook, in the comments below or wherever you play.
Before you go… ThinkersOne is a new way for organizations to buy bite-sized and personalized thought leadership video content (live and recorded) from the best Thinkers in the world. If you’re looking to add excitement and big smarts to your meetings, corporate events, company off-sites, “lunch & learns” and beyond, check it out.
Mitch Joel Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.