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Right Hooks And Better Marketing With Gary Vaynerchuk

Episode #387 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to listen to.

Gary Vaynerchuk is a marketing juggernaut. In everything that he does, he is driven. He calls this drive his "hustle," and he is practically laughing at every other businessperson who doesn’t go out there and give it their one hundred percent (while he is busy lapping them). It is the way this entrepreneur, startup investor, professional speaker, media personality and best-selling author operates. He’s not even 40 years old yet, and he has already turned the local family liquor store into a $40 million dollar business. In just two short years, he turned his social media marketing agency (that he started with his brother), VaynerMedia, into a 300-person plus bi-coastal enterprise. This past week, he published his third business book, Jab Jab Jab Right Hook (following on the heels of Crush It and The Thank You Economy), that deep-dives into what works for brands in the social media channels. He’s someone who knows. With over one million Twitter followers and millions of views for his many different YouTube and video podcast productions, most brands should be paying attention to how he does it. There’s so much more to say, but it’s probably better (and more interesting) to hear it directly from Gary’s mouth. So, enjoy the conversation…

You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation – The Twist Image Podcast #387.

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.