Categories: Articles

Don't Read This. Go Read This.

If you’re going to spend any time reading anything today…

I’m going to encourage you head over and read this post by James Altucher titled, Living The Counterfeit Life.

Then… if you are smart:

  1. You will sign up for his free e-newsletter (so you can get his frequent pieces of glorious writing): James Altucher Insider’s List.
  2. You will buy his latest book (which I am currently loving): Choose Yourself!
  3. You will follow him on Twitter (he’s funny and clever there too): James Altucher on Twitter.

It’s a different kind of self-help.

If you like personal development, self-help or motivation, you may not like Altucher. I happen to love reading about those topics as much as possible, but Altucher isn’t just dolling out the usual slop. His stories are personal, real, riddled with mistakes and a path that is both hard to believe coupled with honest insights that make sense because he really has lived and struggled with it.

Like I said… don’t read this. Go read this: Living The Counterfeit Life.

…and one more thing: Altucher was a guest on my podcast last week, so if you’re interested in more: SPOS #366 – James Altucher Wants You To Choose Yourself.

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.

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