Categories: Articles

CMO Magazine – The Resource For Marketing Executives

The June 2005 issue of CMO Magazine was dropped on my desk (thanks Tanya). Dubbed “The Resource For Marketing Executives,” the issue’s cover story is titled, “The Ultimate Bug Fix – Microsoft Reinvents Its Marketing Organization,” by Rob O’Regan.
At first glance, CMO Magazine is solid. Filled with strong features and short tidbits one might think that in this day and age of e-newsletters and Blogs a printed magazine on marketing, of all things, would be fairly outdated by the time ink hits paper and paper hits newsstands.
I subscribed to get my free subscription of CMO Magazine (you can do that by going here: CMO Magazine – Free Subscription) and I also signed up for their e-newsletters. The mag is published by CXO Media (the good people who also bring you CSO and CIO magazines).
If you’re in marketing and want a hybrid between Marketing Magazine and Fast Company, CMO Magazine could be the fix.

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.

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