SPOS #187 – The Digital Marketing Agency Debate With Joseph Jaffe And Aaron Strout

Welcome to episode #187 of Six Pixels Of Separation – The Twist Image Podcast. Here is a pretty heated (but full of mutual love and respect) debate with Joseph Jaffe (author of Life After The 30-Second Spot, Join The Conversation and Flip The Funnel, Blogger over at Jaffe Juice and Chief Interrupter at Powered) about the value of a Social Media Agency versus a Digital Marketing Agency. The debate was inspired by the AdWeek article, The New Social Gurus, which also focused on how Jaffe’s company, Crayon, was recently acquired by Powered. The article made some very "interesting" points, which I commented on in this Blog post: Social Media Gurus – That Old Chestnut. Aaron Strout (CMO of Powered at Blogger over at Citizen Marketer 2.1) acted as moderator/referee/voice of reason. Enjoy the conversation…

Here it is: Six Pixels Of Separation – The Twist Image Podcast – Episode #187 – Host: Mitch Joel.

• Running time: 1:07:48.
• Audio comment line – please send in a comment and add your voice to the audio community: +1 206-666-6056.
• Please send in questions, comments, suggestions – mitch@twistimage.com.
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• Six Pixels of Separation the book is now available.
• Episode #25 of Media Hacks will be out shortly and features: 
• Chris Brogan – New Marketing Labs – Co-author of Trust Agents.
• C.C. Chapman – Managing The Gray – Campfire.
• Hugh McGuire – LibriVox – Bite-Sized Edits – The Book Oven.
• Christopher S. Penn – The Financial Aid Podcast – Marketing Over Coffee.  
• Julien Smith – In Over Your Head – Co-author of Trust Agents.
• The Digital Marketing Agency vs. Social Media Agency debate with Joseph Jaffe.
• Jaffe Juice.
• Jaffe Juice TV.
• Life After The 30-Second Spot.
• Join The Conversation.
• Flip The Funnel.
• Crayon.
• Powered.
• Aaron Strout.
• Citizen Marketer 2.1.
• AdWeek – The New Social Gurus.
• Social Media Gurus – That Old Chestnut
• Who Owns Social Media?

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation – The Twist Image Podcast – Episode #187 – Host: Mitch Joel.