What Is Happening With AI With Ann Handley – This Week’s Thinking With Mitch Joel Conversation

Episode #1025 of Thinking With Mitch Joel (formerly Six Pixels of Separation – The ThinkersOne Podcast) is now live and ready for you to listen to:

At a moment when panic travels faster than proof, few marketers are as clear-eyed… and as human… as Ann Handley. A pioneering digital marketing strategist (MarketingProfs), bestselling author (Everybody Writes and Content Rules), longtime champion of writing that actually means something and dear friend (also, if you’re not susbscribed to her newsletter, Total Annarchy, you really should be), Ann has built a career reminding businesses that the point of content isn’t velocity… it’s connection. In her recent essay, Something Messy Is Happening: On AI, Panic, and Asking Better Questions, she pushes back against the apocalyptic certainty surrounding AI job displacement and challenges the framing that faster always wins. Responding to venture capitalist Matt Shumer’s argument, Something Big Is Happening, that AI will eliminate half of white-collar work within a few years, Ann dissects the seductive panic embedded in exponential curves and racing metaphors, arguing that technological capability does not equal economic inevitability. She reminds us that adoption is human-shaped, that judgment compounds when speed becomes cheap, and that friction is often where thinking actually happens. Rather than choosing between “adapt or die,” Ann advocates for a steadier path: use the tools, reject the hysteria, protect the work that builds trust, expertise and meaning over time. Grounded in curiosity rather than fear, her perspective reframes the moment not as a race to outrun machines but as an invitation to ask better questions about what we’re building… and why. Enjoy the conversation…

You can grab the latest episode of Thinking With Mitch Joel here (or feel free to subscribe via Apple Podcast or whatever platform you may choose): #1025 of Thinking With Mitch Joel (formerly Six Pixels of Separation – The ThinkersOne Podcast).

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