Categories: Articles

Sunday Papers â€“ The Digital Edition

"You can read it in the Sunday papers, Sunday papers." – Joe Jackson.

There is something about the dawn on Sunday that makes it better than any other dawn of the week. It’s a time of reflection on the week that passed, and a rejuvenation for the next week moving forward. It’s probably why people constantly swear that they’re start their diets on Monday. It also happens to be the perfect time to read and collect your thoughts.

Following is a quick handful of great Sunday morning articles for those interested in Digital Marketing and the new media:

National Post – BookCamp – The unconference: National Post journalist, Mark Medley, discusses next week’s BookCamp unconference with founders Hugh McGuire (Librivox, The Book Oven, Media Hacks) and Mark Bertils (INDEX/mb). BookCamp Toronto is going to be an open conversation about the future of books, writing, publishing, and the book business in the digital age. The event takes place in Toronto at the University of Toronto’s iSchool on Saturday, June 6th, 2009. Over 300 people have already registered (full disclosure: I am on the organizing committee – though I have not done that much).
The New York Times – Put Ad on Web. Count Clicks. Revise: A fascinating read on the shifting trend in advertising to focus more on analytics and results. This article looks at how Wall Street analysis is meeting the creativity of Madison Avenue.
The Wall Street Journal – Bring passion to work: When people are being laid off and companies are doing a lot more with a lot less people, this article talks about how bring your passion (even if it’s a hobby) into the work you do (without sacrificing your salary). It also features some great quotes from Dan Pink (author of A Whole New Mind and The Adventures of Johnny Bunko).
Fast Company – Microsoft’s Bing Unveiled, with Sound Effects and a ‘Decision Engine’: The search engine wars continue to heat up as Microsoft announces the re-launch of Microsoft Live into Bing. Though they are now calling it a "decision engine" and not a "search engine," it has a lot of people talking about the search landscape and the shape of things to come. Seth Godin has some additional commentary that is well-worth reading over here: The next Google.
The Atlantic – Shhhh. Newspaper Publishers Are Quietly Holding a Very, Very Important Conclave Today. Will You Soon Be Paying for Online Content?: Nothing like a secret meeting being held by the people who control the power of the printed press to stir up some controversy and conversation. The premise? "well, we’ve been giving this Internet stuff to the masses for free for far too long, how do we get them to pay for it now?"

Feel free to add your own pieces of digital content to this list. What are you reading with your Sunday morning coffee?

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.