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eMarketing Professional Certificate Course Starts In September In Montreal

Once again, I have agreed to be the Instructor for the CMA – Canadian Marketing Association – eMarketing Course in Montreal. Usually, the course is held once a year in Montreal, but due to demand we’ve expanded and are starting a new semester in September.
Upon completion of the eMarketing Course, students are designated with a Professional Marketing Certificate in eMarketing.
The official dates for the course are Tuesday, September 18th, 2007 to Tuesday December 11th, 2007. Classes are held every Tuesday from 6:30 p.m. – 9:00 p.m.
Here is how the CMA – Canadian Marketing Association – describes the fourteen-week program:
“This course is designed for someone with one to five years of marketing experience. By enrolling in this in-depth and empowering course, your career will benefit for years to come. E-Marketing is attracting the kind of individuals that are looking to expand their professional scope, individuals that are seeking thorough and comprehensive training with practical hands-on experience – the kind that will enrich their growing knowledge base.
CMA brings together a knowledgeable and technically advanced team of instructors, who share their insight and skills with you. When you complete CMA’s Professional Certificate in E-Marketing, you prove to the world that you’ve mastered this challenging course and that you are ready to go to the next level. Now you can be confident that you are equipped with the latest tools to expand your career and play an increasingly valuable role in your organization.”
You can also view the full course outline here: CMA – Canadian Marketing Association – eMarketing Course Outline.
Due to my heavy work (and travel) load at Twist Image, Dave Haber has agreed to co-instruct the course with me. We’re both going to sit down in the coming weeks to ensure that every section of the eMarketing class is updated with the latest information, insights, trends and examples.
As you can imagine, after each semester, there is a need to keep the course fresh and informative as the digital marketing landscape continues to evolve.
Registration just opened today and the class size is very limited to encourage conversation and learning.
You can register here: CMA – Canadian Marketing Association – eMarketing Course – September 2007.

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.

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