Categories: Articles

Defining The New Creative With Joseph Jaffe

Episode #338 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to listen to.

This is also episode #24.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and Flip The Funnel) and his latest business venture is, Evol8tion. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we’ve decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our 24th conversation (or, as I like to affectionately call it, Across The Sound 23.20). In this episode, we discuss the changing and evolving description we use for "creative," and what it means to be a creative in 2012… pushing into 2013. Enjoy the conversation…

You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation – The Twist Image Podcast #338.

Mitch Joel

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