Categories: Articles

Canadian Marketing Association Digital Marketing Conference

I’ve been holding back on you. I apologize. I’ve been spending the past few months helping to organize the Canadian Marketing Association and Marketing Magazine 8th Annual Canadian Digital Marketing Conference. The event was finally announced today.
Here’s the scoop:
“On Thursday, October 20th, 2005 the Canadian Marketing Association and Marketing Magazine will present the 8th Annual Canadian Digital Marketing Conference at the Metro Toronto Convention Centre. We’ll give you over 19 million reasons to attend Canada’s pre-eminent digital marketing conference!
By 2006 over 19 million Canadians will be online. What was only a niche market a decade ago has evolved into an audience representative of Canada’s consumer population. You’ll get insights and inspiration from this year’s outstanding line-up of speakers to help you reach and influence the vast, digitally savvy audience. Speakers for 2005 include:
Daniel Pink, Best Selling Author, “A Whole New Mind” and “Free Agent Nation”
Andy Nulman, President, Airborne Entertainment
Bryan Eisenberg, Principal, Future Now
Miles Nadel, Chairman-CEO, MDC Partners
Gay Warren Gaddis, President & Founder, T3.”
This year the Canadian Digital Marketing Conference will also feature “Digital Roundtables” which will be an opportunity to “connect with your peers and exchange ideas on more than a dozen topics moderated by leaders in the field. Topics and moderators include:
Affiliate Programs – Liz Gazer, Affiliate Manager, Rugman.com
Blogs – Mitch Joel, Co-Owner, Twist Image – who’s this guy?
CRM – Eaton Donald, Principal, Digital Cement
E-commerce – Erik Penno, Director of Programming and Web, The Shopping Channel
E-mail Deliverability – Jay Aber, President, 24/7 Canada Inc.
E-mail Newsletters – Ken Schäfer, President, Schäfer Group Inc.
Online Contests – Parth Shukla, Bell Canada
Online Conversion – Steve Mast, V.P., Managing Director, Delvinia Interactive Inc.
Paid Search – Bill Sweetman, Founder, Kalixo
Search Engine Optimization – Debbie Carkner, Director, Marketing, Rugman.com
Surviving The Talent Wars – Bruce Powell, IQ Partner and AIMS Chairman
Usability – Tara O’Doherty, National Director, Usability, Cossette Communications Group.”
For more information, please shoot your email address over to athurton@the-cma.org.
I hope to see you live in Toronto.

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.