Categories: Articles

Canadian Band Uncle Seth To Simulcast Concert In Second Life

With all of the big name brands now entering Second Life, sometimes the cool, interesting tidbits just slide on by. Podcasting-friendly band, Uncle Seth (who also happen to be Canadian), are currently planning to simulcast an upcoming live concert in Second Life according to the article from the Media In Canada website, Canadian Band To ‘Simulcast’ Toronto Gig In Second Life.
It goes on to say:
“Marrying a virtual concert to a real one is a natural move for a band that’s been dubbed ‘the official band of Canadian podcasting’ by veteran podcasters Tod Maffin, Mark Blevis and Bob Goyetche. The Second Life portion of the Uncle Seth concert will take place at a venue run by music podcasting pioneer and new marketing specialist C.C. Chapman.”
The point is that some band had to do it, so it might as well be Uncle Seth. I had a chance to get to know the band when we both converged on Boston for PodCamp Boston a few months back. Uncle Seth is passionate about word-of-mouth marketing and bass player, Jay Moonah, recently started the Online Music Marketing Podcast.
You can read the full article and concert date details here: Strategy Magazine – Canadian Band To ‘Simulcast’ Toronto Gig In Second Life.

Mitch Joel

Mitch Joel lives at the intersection of technology, business transformation and consumer culture. He is the Executive Director of Next Era Institute, a strategic intelligence platform helping leaders understand the forces reshaping business, technology, culture and society. The Institute identifies which shifts matter, explores their wider significance and translates them into strategic direction and momentum. Mitch is also a globally recognized keynote speaker. He has delivered thousands of presentations across both B2B and B2C industries to organizations including Google, Walmart, LEGO, Shopify, Microsoft, Procter & Gamble and Unilever. Strategy Magazine has called him “one of North America’s leading visionaries.” Mitch built his career by working directly inside the waves of change that reshaped modern business. He founded and built a digital marketing agency that worked with some of the world’s largest brands and was later acquired by WPP, where he served as President of a firm operating in 25 countries with almost 3,000 employees. Mitch is the bestselling author of Six Pixels of Separation and CTRL ALT Delete, and the host of Thinking With Mitch Joel, one of the longest-running business podcasts in the world. His writing and commentary appear in outlets including Harvard Business Review, Fast Company and Inc. Magazine. He is a member of Dr. Marshall Goldsmith’s 100 Coaches and was named to the Thinkers50 Radar. Mitch also hosts Groove – The No Treble Podcast, documenting the oral history of electric bass players. Mitch is also Co-Founder of ThinkersOne, a platform that enables companies to bring personalized thought leadership from world-class experts into meetings, events and off-sites in focused 15-minute bursts.