While the preliminary information for Interactive To The Max 2.0 can be seen in this Blog posting: Interactive To The Max 2.0 – Interactive Advertising Bureau Of Canada, there are some new updates.
The IAB Canada roadshow will take place in Vancouver, Calgary, Winnipeg, Halifax, Ottawa, Montreal and Toronto. “Each stop will feature presentations covering research on e-mail, display, search, mobile marketing and more, plus case studies from publishers and advertisers. Panels will be facilitated by Paula Gignac, Executive Director of the IAB Canada, with special guest Geoff Ramsey of eMarketer in Vancouver and Montreal.”
This will all culminate in Toronto on October 26th with Interactive To The Max 2.0’s Big Day event at the Paramount Theatre. The Big Day will feature two keynote addresses including Taxi founder Paul Lavoie, plus additional breakout sessions.
All dates and prices (and to register online) can be done here: Interactive To The Max 2.0 – Interactive Advertising Bureau Of Canada – IAB Canada.